How to Make Sales Videos on the Cheap
Courtesy of Chas Smith (Paleovalley) “How a husband and wife used an iPhone to leverage a multi-national, multi-billion dollar chemical conglomerate to generate 20 million video views on Facebook, drive massive engagement, and decrease ad costs to sub 20 cent clicks resulting in tens of thousands of dollars in sales of beef sticks per day.”
How to Finally Organize Your Digital Marketing Operations
Courtesy of Dave Sinick (PaleoHacks) This covers: their 4DX setup; organizing processes, tasks, & documentation; automation & Zapier neatness; and Trello.
How to Compel People to Buy by Pushing Their Buttons
Courtesy of Parris Lampropoulos This covers 11 copywriting schemas that “push people’s buttons”.
How to Be Funny (Even If You’re Not)
Courtesy of Lianna Patch (Punchline Conversion Copywriting) WHY humor affects us, WHERE to use humor to best effect, and HOW to punch up your copy line by line.
Wellness Mama Style Guide
Courtesy of Seth Spears (Wellness Mama) This covers: brand strategy, logo, brand elements, and online presence.