Privacy Policy

Effective date: January 1, 2019

Baby Bathwater Institute (“us”, “we”, or “our”) operates the https://babybathwater.com/ website (hereinafter referred to as the “Service”).

This page informs you of our policies regarding the collection, use and disclosure of personal data when you use our Service and the choices you have associated with that data.

We use your data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, the terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible from https://babybathwater.com/terms

Definitions

  • Service
    Service is the https://babybathwater.com/ website operated by Baby Bathwater Institute
  • Personal Data
    Personal Data means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).
  • Usage Data
    Usage Data is data collected automatically either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
  • Cookies
    Cookies are small files stored on your device (computer or mobile device).
  • Data Controller
    Data Controller means the natural or legal person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal information are, or are to be, processed.For the purpose of this Privacy Policy, we are a Data Controller of your Personal Data.
  • Data Processors (or Service Providers)
    Data Processor (or Service Provider) means any natural or legal person who processes the data on behalf of the Data Controller.We may use the services of various Service Providers in order to process your data more effectively.
  • Data Subject (or User)
    Data Subject is any living individual who is using our Service and is the subject of Personal Data.
  •  

Information Collection and Use

We collect several different types of information for various purposes to provide and improve our Service to you.

Types of Data Collected

Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Phone number
  • Address, State, Province, ZIP/Postal code, City
  • Cookies and Usage Data

We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or the instructions provided in any email we send.

Usage Data

We may also collect information on how the Service is accessed and used (“Usage Data”). This Usage Data may include information such as your computer’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Tracking & Cookies Data

We use cookies and similar tracking technologies to track the activity on our Service and we hold certain information.

Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Other tracking technologies are also used such as beacons, tags and scripts to collect and track information and to improve and analyse our Service.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Examples of Cookies we use:

  • Session Cookies. We use Session Cookies to operate our Service.
  • Preference Cookies. We use Preference Cookies to remember your preferences and various settings.
  • Security Cookies. We use Security Cookies for security purposes.

Use of Data

Baby Bathwater Institute uses the collected data for various purposes:

  • To provide and maintain our Service
  • To notify you about changes to our Service
  • To allow you to participate in interactive features of our Service when you choose to do so
  • To provide customer support
  • To gather analysis or valuable information so that we can improve our Service
  • To monitor the usage of our Service
  • To detect, prevent and address technical issues
  • To provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information

Legal Basis for Processing Personal Data under the General Data Protection Regulation (GDPR)

If you are from the European Economic Area (EEA), Baby Bathwater Institute’s legal basis for collecting and using the personal information described in this Privacy Policy depends on the Personal Data we collect and the specific context in which we collect it.

Baby Bathwater Institute may process your Personal Data because:

  • We need to perform a contract with you
  • You have given us permission to do so
  • The processing is in our legitimate interests and it is not overridden by your rights
  • For payment processing purposes
  • To comply with the law

Retention of Data

Baby Bathwater Institute will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes and enforce our legal agreements and policies.

Baby Bathwater Institute will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer periods.

Transfer of Data

Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

If you are located outside United States and choose to provide information to us, please note that we transfer the data, including Personal Data, to United States and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Baby Bathwater Institute will take all the steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organisation or a country unless there are adequate controls in place including the security of your data and other personal information.

Disclosure of Data

Legal Requirements

Baby Bathwater Institute may disclose your Personal Data in the good faith belief that such action is necessary to:

  • To comply with a legal obligation
  • To protect and defend the rights or property of Baby Bathwater Institute
  • To prevent or investigate possible wrongdoing in connection with the Service
  • To protect the personal safety of users of the Service or the public
  • To protect against legal liability

Security of Data

The security of your data is important to us but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Our Policy on “Do Not Track” Signals under the California Online Protection Act (CalOPPA)

We do not support Do Not Track (“DNT”). Do Not Track is a preference you can set in your web browser to inform websites that you do not want to be tracked.

You can enable or disable Do Not Track by visiting the Preferences or Settings page of your web browser.

Your Data Protection Rights under the General Data Protection Regulation (GDPR)

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. Baby Bathwater Institute aims to take reasonable steps to allow you to correct, amend, delete or limit the use of your Personal Data.

If you wish to be informed about what Personal Data we hold about you and if you want it to be removed from our systems, please contact us.

In certain circumstances, you have the following data protection rights:

  • The right to access, update or delete the information we have on you. Whenever made possible, you can access, update or request deletion of your Personal Data directly within your account settings section. If you are unable to perform these actions yourself, please contact us to assist you.
  • The right of rectification. You have the right to have your information rectified if that information is inaccurate or incomplete.
  • The right to object. You have the right to object to our processing of your Personal Data.
  • The right of restriction. You have the right to request that we restrict the processing of your personal information.
  • The right to data portability. You have the right to be provided with a copy of the information we have on you in a structured, machine-readable and commonly used format.
  • The right to withdraw consent. You also have the right to withdraw your consent at any time where Baby Bathwater Institute relied on your consent to process your personal information.

Please note that we may ask you to verify your identity before responding to such requests.

You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please contact your local data protection authority in the European Economic Area (EEA).

Service Providers

We may employ third party companies and individuals to facilitate our Service (“Service Providers”), provide the Service on our behalf, perform Service-related services or assist us in analysing how our Service is used.

These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Analytics

We may use third-party Service Providers to monitor and analyse the use of our Service.

  • Google Analytics
    Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualise and personalise the ads of its own advertising network.You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js and dc.js) from sharing information with Google Analytics about visits activity.For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy?hl=en

Payments

We may provide paid products and/or services within the Service. In that case, we use third-party services for payment processing (e.g. payment processors).

We will not store or collect your payment card details. That information is provided directly to our third-party payment processors whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American
Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.

The payment processors we work with are:

Links to Other Sites

Our Service may contain links to other sites that are not operated by us. If you click a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Children’s Privacy

Our Service does not address anyone under the age of 18 (“Children”).

We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the “effective date” at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

GDPR Policy

Last updated: March 10, 2023
 
I. Collection and Use of Personal Information. 
The Baby Bathwater Institute (also referred to herein as “Baby Bathwater”) may collect personal information from You. Personal information is information relating to an identifiable person who can, by virtue of such information, be directly or indirectly identified. You may be asked to provide Your personal information anytime You are in contact with Baby Bathwater or a Baby Bathwater affiliated company. Baby Bathwater and its affiliates may share this personal information with each other and use it consistent with our Privacy Policy. They may also combine it with other information to provide and improve our products, services, content, and advertising. You are not required to provide the personal information that we have requested, but, if You chose not to do so, in many cases we will not be able to provide You with our products or services or respond to any queries You may have.
 
II. What personal information we collect.
 • When You create a Baby Bathwater Membership Account, purchase or download a product or service, or contact us, we collect a variety of information, including Your name, mailing address, phone number, e-mail address, and contact preferences. When payment, or payment information, is required, we will direct You to submit credit card or ACH information through a third-party, such as Stripe.
 
III. How we use Your personal information.
• The personal information we collect allows us to keep You posted on Baby Bathwater latest service announcements, updates, and upcoming events. If You don’t want to be on our mailing list, You can opt out anytime by navigating to the unsubscribe link in the last e-mail You received from Baby Bathwater. You will have the option to unsubscribe from an individual list, or from all Baby Bathwater lists.
• We also use personal information to help us create, develop, operate, deliver, and improve our products, services, content and advertising, and for loss prevention and anti-fraud purposes.
• We may use Your personal information, including date of birth, to verify identity, assist with identification, and to determine appropriate services. For example, we may use date of birth to determine the age of Baby Bathwater Service holders.
• From time to time, we may use Your personal information to send important notices, such as communications about purchases and changes to our terms, conditions, and policies. Because this information is important to  Baby Bathwater you may not opt out of receiving these communications.
• We may also use personal information for internal purposes such as auditing, data analysis, and research to improve Baby Bathwater’s products, services, and customer communications.
 
IV. Collection and Use of Non-Personal Information. 
We also collect data in a form that does not identify any specific individual. We may collect, use, transfer, and disclose non-personal information for any purpose. The following are some examples of non-personal information that we collect and how we may use it:
• We may collect information such as business, language, zip code, area code, unique device identifier, referrer URL, and the time zone where a Baby Bathwater product is used so that we can better understand customer behavior and improve our products, services, and advertising.
• We may collect information regarding customer activities on any of our websites. This information is aggregated and used to help us provide more useful information to our customers and to understand which parts of our website, products, and services are of most interest. Aggregated data is non personal information.
• We may collect and store details of how You use our services. This information may be used to improve the relevancy of results provided by our services. 
 
V. Cookies and Other Technologies. 
Baby Bathwater’s websites, e-mail messages, and advertisements may use “cookies” and other technologies such as tracking, re-marketing tags, and pixels based on context, e.g., a search query, a channel You are reading, or inferred interests. These technologies help us better understand user behavior, tell us which parts of our websites people have visited, and facilitate and measure the effectiveness of advertisements and web searches. We treat information collected by cookies and other technologies as non personal information. We design and target advertising based on how You interact with Baby Bathwater. If You do not wish to receive ads targeted to Your interests from Baby Bathwater, You can choose to limit ad tracking, which will opt You out of receiving such ads regardless of what device You are using. You may still see ads based on context like a search query or a channel You are reading. Baby Bathwater and our partners also use cookies and other technologies to remember how You use our website and services. Our goal in this case is to make Your experience with Baby Bathwater more convenient and personal, and provide You a better Service. To limit ad tracking, you may opt-out by clicking on this Third Party tool for (USA) or this Third Party tool for (EU) both of which are not directly Baby Bathwater-affiliated. You may also use Your browser’s settings to disable cookies and other tracking tools. Please note that certain features of the Baby Bathwater website may not be available once cookies are disabled.
We gather some information automatically and store it in log files. This information includes Internet Protocol (IP) addresses, browser type and language, Internet service provider (ISP), referring and exit websites and applications, operating system, date/time stamp, and clickstream data. We use this information to administer the site, to learn about user behavior on the site, to improve our product and services, and to gather demographic information about our user base as a whole. Baby Bathwater may use this information in our marketing and advertising services.
In some cases we use a “click-through URL” linked to content on the Baby Bathwater website. When customers click one of these URLs, they pass through a separate 3rd party web server before arriving at the destination page on our website. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our marketing communications. We also use it to account for Affiliate activity and pay Affiliate commissions and bonuses.
 
VI. Disclosure to Third Parties. 
At times The Baby Bathwater Institute may make certain personal information available to strategic partners that work with Baby Bathwater to provide products and services, or that help Baby Bathwater market to customers. Personal information will only be shared by Baby Bathwater to provide or improve our products, services and advertising; it will not be shared with third parties for their marketing purposes.
 • Service Providers. Baby Bathwater shares personal information with companies who provide services such as information processing, fulfilling customer orders, delivering products to You, managing and enhancing customer data, providing customer service, and assessing Your interest in our products and services. Baby Bathwater also shares Your information with financial institutions who provide payment services. Finally, Baby Bathwater provides Your personal information with API integrators, and other third party software services to assist with Service fulfillment and improvement. These companies are obligated to protect Your information and may be located wherever Baby Bathwater operates.
 • Legal. It may be necessary − by law, litigation, or requests from government authorities within or outside Your country of residence − for Baby Bathwater to disclose Your personal information. We may also disclose information about You if we determine that for purposes of national security, law enforcement, or other issues of public importance, disclosure is necessary or appropriate. We may also disclose information about You if we determine that disclosure is reasonably necessary to enforce our terms and conditions or protect our operations or users.
 • Corporate Change. Additionally, in the event of a reorganization, merger, or sale of Baby Bathwater we may transfer any and all personal information we collect to the relevant third party.
 
VII. Protection of Personal Information. 
Baby Bathwater takes the security of Your personal information very seriously. When Your personal data is stored by Baby Bathwater, we use computer systems with limited access housed in facilities using physical security measures. When You use some Baby Bathater products and services that by their nature are public facing, such as when You post on a Baby Bathwater forum, the personal information and content You share is visible to other users and can be read, collected, or used by them. You are responsible for the personal information You choose to share or submit in these instances. For example, if You list Your name and e-mail address in a forum posting, that information is public. Please take care when using these features.
 
VIII. Retention of Personal Information. 
Baby Bathwater will retain Your personal information for as long as You have are affiliated. We will retain Your personal information for as long as necessary to fulfill the purposes outlined in our Privacy Policy, unless a longer retention period is required or permitted by law.
 
IX. Access to Personal Information. 
For personal information we hold, we will provide You with access (including a copy) upon Your request. We may decline to process requests that are frivolous, vexatious, jeopardize the privacy of others, are extremely impractical, or for which access is not otherwise required by local law. Access, correction, or deletion requests can be made by visiting https://babybathwater.com/contact/.
 
X. Children & Education. 
We understand the importance of taking extra precautions to protect the privacy and safety of children using Baby Bathwater products and services. If we learn that we have collected the personal information of a child under 18 we will delete the information as soon as possible.
 
XI. Third Party Sites and Services. 
Baby Bathwater websites, products, applications, and services may contain links to third-party websites, products, and services. Our products and services may also use or offer products or services from third parties. Information collected by third parties is governed by their privacy practices. We encourage You to learn about the privacy practices of those third parties.
 
XII. Your Rights Under the GDPR. 
If You are a citizen or a resident of a country in the European Union, the GDPR grants You the following rights:
   a. Access to Your Personal Data. 
You have the right to receive a copy of Your personal data that is subject to processing by Baby Bathwater. Ordinary requests will be granted without charge to You within one calendar month of when You make the request. In cases of excessive, unreasonable, or repeated requests Baby Bathwater may charge You a reasonable fee and may require additional time to grant Your request. Also, Baby Bathwater may use reasonable means to confirm Your identity before granting any request for data so as to prevent granting fraudulent requests. To request a copy of Your personal data, please contact us by visiting https://babybathwater.com/contact/.
   b. To have Your Data Corrected. 
If Your personal data is erroneous or outdated, You have the right to have it corrected. To do so, please contact us by visiting https://babybathwater.com/contact/.
   c. To be Forgotten. 
You have the right to be forgotten by Baby Bathwater. You may exercise this right by visiting https://babybathwater.com/contact/. We will comply with Your request, at no charge to You, within one calendar month by deleting all of Your personally-identifiable data that is subject to any Baby Bathwater processing. Naturally, after we grant Your request You will not have access to any Baby Bathwater products or services unless requested. Baby Bathwater may use reasonable means to confirm Your identity before granting any request for data so as to prevent the granting of fraudulent requests.
   d. To Restrict Processing of Your Data. 
You can request that Your data not be processed via Baby Bathwater partners. You can make that request by visiting https://babybathwater.com/contact/ and, if you wish, you can even specify which third parties to restrict from processing Your data. We will respond to Your request, at no charge to You, within thirty (30) days from when You make Your request. 
   e. Portability. 
You have the right to receive a copy of Your personal data that is subject to processing by Baby Bathwater in a portable format, or to have it transferred directly from Baby Bathwater to another party. Ordinary requests will be granted without charge to You within one calendar month of when You make the request. Baby Bathwater may use reasonable means to confirm Your identity before granting any request to transfer data to You or another party so as to prevent granting fraudulent requests. To request a copy of Your personal data in a portable format, or to request a direct transfer of Your data, please contact us by visiting https://babybathwater.com/contact/.
 
XIII. Your Responsibility Under GDPR. 
If You are a Baby Bathwater User, then that probably means You are a business owner. With respect to the customer data that You provide to Baby Bathwater to use our services, Baby Bathwater will comply with its obligations under the GDPR; but with respect to Your customers, You are probably a data controller, and if any of Your customers is a citizen or a resident of a country in the European Union, then You must ensure that You comply with Your obligations as a data controller under the GDPR; namely, You must ensure that You afford Your Customers the rights identified in section (a) above. Baby Bathwater sells a Service; it does not provide legal advice or legal services, nor does it sell a “done-for-you” GDPR compliance package. Please consult legal counsel of Your own choosing for advice on what You need to do to comply with GDPR.
 
XIV. Our Companywide Commitment to Your Privacy. 
To make sure Your personal information is secure, we communicate our privacy and security guidelines to Baby Bathwater employees and strictly enforce privacy safeguards within the company.
 
XV. Privacy Questions. 
If You have any questions or concerns about Baby Bathwater’s Privacy Policy or data processing or if You would like to make a complaint about a possible breach of local privacy laws, please contact us by visiting https://babybathwater.com/contact/. When a privacy question or an access or download request is received we have a team dedicated to addressing the specific concern or query which You are seeking to raise. In responding to Your request, we may need to request more information from You. If You are unsatisfied with the response You receive, You may refer Your complaint to the relevant regulator in Your jurisdiction. If You ask us, we will endeavor to provide You with information about relevant complaint avenues which may be applicable to Your circumstances. If You live in the European Economic Area, United Kingdom, or Switzerland, and You wish to contact us regarding questions or to exercise Your statutory rights, please contact us by visiting https://babybathwater.com/contact/.
 
XVI. Updates to the Policy. 
Baby Bathwater may update its Privacy Policy and this GDPR Policy from time to time, as posted on our website.
 
Questions may be submitted by visiting https://babybathwater.com/contact/.