February 26-29 | Baja, Mexico

Dive into a highly vetted, private oasis for 7, 8, & 9-figure founders and entrepreneurs

– Like-minded peers who genuinely understand your journey

– Content & conversations that will cut lightyears off of your business growth

– Support & energy to carry out your lofty ambitions

– An all-Inclusive experience, without any weird status games or dividing lines

– Soul-filling good times, and mindset adjustments more valuable than gold 

Here's your portal to next-level growth & good times...

Your investment: $12,500 if coming solo | $22,000 if bringing a partner 

All-Inclusive: Transportation, Premium Lodging, Incredible Food, Alcohol, Live Music, Stimulating Content, Wellness Activities, Whale Watching, Snorkeling, and Much More…

What Really Makes This Event Different?

The curation is real, the community is inviting, and the attention to detail is unmatched​

All attendees are pre-vetted over a 45 minute interview call.

Things we don’t give a damn about:

✖️ How much money you make

✖️ If you are considered “a big deal”

✖️ Who you know

Now here is what we DO care about:

✔️ You’re a nice person—we’re from small towns and we’re pretty good at reading people

✔️ You’re a “giver,” not a “taker”

✔️ You have useful business skills… You know what you’re doing

✔️ You LOVE who you’re selling to… We call it the “Give a Shit” factor

✔️ You aren’t scamming people or doing anything unethical

✔️ You’re fun, easy to talk to, and self-reliant

We look for how you can enhance the experience through both your skills AND personality.

If you’re accepted, you’ll be among some of the nicest, highly skilled entrepreneurs you’ve ever met. Yes, kindness counts.

We spend hours on the phone interviewing every single qualified applicant to make sure that the moment you step into our event, you’re going to dive into the best conversations of your life.

Come out of costume, eager to give, and you’ll fit right in.
Down to earth + great listeners = great conversations.

From well-known founder-driven brands, to ecommerce store founders, to highly skilled boutique B2B firm founders, to neuroscientists, to philanthropists, the gang’s all here.

You’ll meet trailblazing thinkers and doers. The most important thing? You’ll be among true givers who are excited to share and learn.

If you’re kind, love to learn from interesting folks, and want to expand your connections and grow your business… then this might be the place for you.

From well-known founder-driven brands, to ecommerce store founders, to highly skilled boutique B2B firm founders, to neuroscientists, to philanthropists, the gang’s all here.

You’ll meet trailblazing thinkers and doers. The most important thing? You’ll be among true givers who are excited to share and learn.

If you’re kind, love to learn from interesting folks, and want to expand your connections and grow your business… then this might be the place for you.

Pure, Unfiltered Content, Relevant to Business Owners Like You

There are zero invisible dividing lines at Baby Bathwater happenings. Everyone here is personally invited. Everyone pays to attend. And everyone shares incredible value.

  • We do NOT use paid speakers or back-of-room sales tactics

  • We are NOT subsidized by sponsors

  • We do NOT have any arrangements where folks who are “teaching” are actually selling you programs and giving us a kickback

At Baby Bathwater events we make sure the content is a fit for who is coming, and that it comes from real business founders doing real things.

This is the main reason why folks report getting so much out of the content at Baby Bathwater… it might not be polished, but it is current, unfiltered, and relevant to business founders.  

You’ll leave this event armed with an arsenal of ideas and action steps proven to be effective in the real world.

Featured Content

Mac Lackey

Building For Exit While Creating Scale And Personal Freedom

MAC LACKEY — Founder, ExitDNA

  • Started, scaled and sold six companies (including multiple eight-figure exits).
Stefan Georgi web

The Robot Made Me Buy: Building a Buyer Through AI and Deep Psychology

STEFAN GEORGI — CEO & Co-Founder, Copy Accelerator

  • The man behind VShred, Tommy Chong CBD, and founder of nine different businesses that have scaled to between 7-9 figures in revenue.
miranda lievers web

Lessons On Scaling To 500 People & A Billion Dollar IPO

MIRANDA LIEVERS — Co-Founder & Former COO of Thinkific

  • The Operator Behind a Billion Dollar IPO
Image from iOS (115)

Creating A Strategic Talent Plan: Recruiting Talent For Scale And Freedom


  • Was given the King’s Award for Enterprise in 2023, and the 13th fastest growing company in Europe.

The Forgotten Tiered Networks: How To Get Massive Traffic Without Using Google, Fb, Tik Tok, Affiliates Or SEO

ALEX MAKARSKI — Founder, ClickMakers | Co-Founder & CEO, MeasureBit

  • Consultant for brands like Mcdonalds, P&G, and Siemens

Plus 10 more content sessions that will be revealed to you later…

Who's Coming To the Party?

A peek at some of the guests already registered

Hobnob with the semi-rich and almost-famous! A bunch of brilliant, curious weirdos from all different industries and stages of their entrepreneurial journey. Collectively, they have seen it all, and they’re ready to share their knowledge with you. 

Out of ~100 Guests in Cabo...

0 %
Founders of 7-9 Figure B2C Businesses selling physical products, software, and services. Giving a shit about your customers is a must.
0 %
Founders of 7-9 Figure B2B Businesses providing digital marketing, branding, and growth services. AKA unbeatable marketing and strategy from people who are just as pumped about your brand as you are.
0 %
Investors & Mentors in search of new business opportunities and promising minds.

If you’re the right fit for this event, you’re smart, kind, humble, ambitious, and open to learning and trying new things.

You don’t need someone to hold your hand and show you around. You make the most of every opportunity. And opportunities like this don’t come around often…

What You'll Learn in Cabo

Peer-to-Peer Content, Interactive and Absolutely NO Keynotes

There are 3 content areas:

Starting at 10:00, every two hours we will have sessions in these three categories:

Customer Acquisition: How to attract and convert customers with a digital slant

Grow and Scale: How to truly scale through hiring, management, better operations and cash flow… the boring but important stuff

Peak Performance / Wealth: A combination of science-based peak performance training and wealth building

Some sessions are led by one human, and some are moderated panels.

Come only to the sessions that call to you, there is plenty else to do… This is YOUR entrepreneurial adventure.

Here Are Some Humans and Content You Can Plan On…

Nine Figures by Integrating Social Work Into Your Business

BERT JACOBS — Co-Founder and Chief Optimist at Life is Good

Bert and his brother John launched their business with $78 in their pockets, selling T-shirts in the streets of Boston. Today, Life is Good is over a nine figure positive lifestyle brand. Inspired by stories of people, mainly children, facing great adversity, Bert and his brother created a fully integrated business model dedicated to helping kids in need. Life is Good donates at least 10% of its annual net profits to the Life is Good Kids Foundation to positively impact over 120,000 kids daily facing poverty, violence, and illness.

How to Approach Marketing Like a Nine-Figure Company

KAREN HAYWARD — Founder of Chief Outsiders, Former Chief Marketing Officer at Xerox and CenterBeam (sold to Earthlink)

Karen is the Founder and CEO of Chief Outsiders, a fractional CMO company. As a former Chief Marketing Officer at Xerox, Karen found over 60 EX- CMOs from companies like: Disney, Johnson & Johnson, WebMD and Kraft…. Who are available for fractional or project based CMO services for growing companies.

Hiring a Badass Marketing Team at the Executive Level

SUJAN PATEL — Founder of Mailshake, Web Profits, Pick & Narrow

Sujan has led the digital marketing strategy for companies like SalesForce, Mint, Intuit and many other Fortune 500 caliber companies. More importantly, he’s hired 50+ marketers and helped hire 25+ marketing executives. Sujan has created a repeatable process anyone can follow.

Advanced Media Buying – Creating to Learn

ADDIE CONNER — Founder of Decoded Advertising and 42 Birds Yoga

Addie is one of the best digital international media buyers alive, and in less than a year has created a leading environmentally friendly yoga mat company. Some of Addie’s clients have included: Nike, Dollar Shave Club, Dannon, Visa, and HP. Addie is able to use her experience with giant budgets to teach her process to the regular folks like us.

The Soulful Art of Persuasion – How to Master Influence

JASON HARRIS — President of Mekanism / 4A’s 100 People Who Make Advertising Great

Mekanism, with offices in New York, San Francisco, Chicago, and Seattle, has created provocative campaigns for such iconic brands as HBO, Ben & Jerry’s, Amazon, Miller Coors, Peloton, Obama’s White House, and the United Nations. Harris was named #5 on the list of the top ten most influential social impact leaders. His methods have been studied at HBR, which published a case study on Mekanism in 2017.

Using Instagram to Curate Viral Content

AUDREY CASTONGUAY — Founder Wholesome Culture – 130k Customers in 2 Years

Wholesome Culture is a clothing company dedicated to living an animal cruelty free lifestyle. It has exploded onto the scene in a phenomenally short period of time due to Audrey’s ability to curate viral content to spread the message. Wholesome culture gives back to multiple charities and spreads its plant based message through clothing.

Competing With AI Through Psychedelic Pharmacology

JACK ALLOCCA PhD — Neuroscientist, Founder Somnivore Inc.

Dr Allocca is also a Neuroscience Research Fellow in the Department of Pharmacology and Therapeutics at The University of Melbourne. His research focus is on sleep neuroscience, artificial intelligence, psychedelic pharmacology and electrophysiology dynamics of consciousness. He started his career working in pharmaceutical research investigating the effects of psychotropic and psychedelic substances on sleep mechanics. In the last decade, he travelled over 50 countries, investigating the traditional and modern use of psychedelic medicines across South America, Polynesia and Papua New Guinea.

Doing Profitable Business with Walmart or Any Retailer

MELANIE MERKLING — Founder Tightrope Ventures & Louva Inc.

Melanie has a proven track record of generating profits in startups, reviving businesses under financial duress across varying industries and helping companies secure and grow their business with Walmart and Sam’s Club. Melanie has worked with a diverse mix of clients, both domestic and international, ranging from tech start-ups to food producers to creative agencies seeking to grow their businesses. She specialized in sales, marketing and analytics to successfully get your product on retail shelves.

Performance Based Capital – The New Model

JOHN DURANT — Founder Wild Ventures, NYT Bestselling Author

Wild Ventures is an influencer-based fund focused on consumer health products and technology. Unlike most traditional VC funds, Wild Ventures assembles health influencer investor syndicates that have to perform to earn more equity. In a short period of time, John’s fund has grown a very successful group of portfolio companies including: Thrive Market, Primal Nutrition, Kettle & Fire, Beekeepers Naturals, Steady MD, and now Magic Spoon (our favorite Keto Cereal).

Building Your Virtual Dream Team – Work Exponentially

ESTHER JACOBS — Top 10% Global Influencer & Digital Nomad

In 25 years as an entrepreneur, Esther has authored 25 Books, was knighted by the Dutch Queen, and has raised over $16 million for charities. She’s been doing this while traveling to over 100 countries and living the life of a business nomad. Her secret is the ability to create virtual teams that allows for her ideas to become a reality.

China – Exploit the Demand for American Brands [Panel]

JAY FAIRES — Founder of The Wellness Agency, Band of Outsiders, Wellness Ventures

Jay Faires is an entrepreneur, investor, and founder of The Wellness Agency, Band of Outsiders, and Mammoth Ventures. Before all of this Jay was Head of A&R at Atlantic Records and President of Music at Lionsgate. Jay currently takes western health and wellness brands to Asian markets.

TODD TZENG — Founder of Falcon Fulfillment & Arilex Ventures

Todd Tzeng is a solution strategist and growth consultant. He’s been a trusted advisor and business growth specialist for small and medium sized businesses all the way up to INC 500 and Fortune 500 companies. Todd has deep connections in China on both the investment, logistics, and fulfillment side.
Feed your brain, fill your notebook.
Learn from folks who genuinely want to help you tackle your challenges.

And 20 more content sessions (soon to be released) including content about and from…

  • The founder of the leading mushroom nutrition company in the world and international man of mystery

  • The rise of Digiceuticals – yes we have a founder who is doing psychological clinicals on his soundwave technology

  • Optimizing and Tracking Your Performance – from the leading bio-hacker in the U.K.

  • How to effectively use email marketing to grow your e-commerce company from the woman behind the scenes of some major online companies.

  • Becoming an investor/advisor from a man who has created a personal portfolio of four highly profitable companies.

  • Self Leadership and executive performance from a decorated combat veteran and current Teddy Bear

  • What you need to start doing NOW to prepare for an exit, from the man who built and sold a nine-figure language training enterprise

  • Everything you need to know about Shopify from multiple 8-figure store owners

  • How to handle it when you grow so fast that everything breaks…how to rebuild, adapt and evolve, from a woman who revolutionized the hair coloring movement


Class in session learning high-level social media strategies.
Getting the run-down on how our brains work from an actual neuroscientist.

Everyone Here Has Something to Teach & Something to Learn

There are zero invisible dividing lines at Baby Bathwater happenings. Everyone here is personally invited. Everyone pays to attend. And everyone shares incredible value.

Hang out, ask questions, and have a drink with your fellow attendees (drinks are on us).

We don’t have paid “guru” speakers. We have generous content providers who are here to learn as much as they are here to teach. Who knows — we just might call on you to be on a panel or share your content after you successfully interview with us.

You’ll leave this event armed with an arsenal of ideas and action steps proven to be effective in the real world.

Peer-to-peer, actionable content.
“A shot of soul with a chaser of strategy.”

This is Your Safe, Pitch-Free Place to Grow

This event is a No Pitch Zone. No one’s gonna ask you to sign up or buy anything. The person you sit next to at lunch won’t try to recruit you or give you the hard sell.

Along with never being pitched and never being asked to open your wallet… this also means that all your other inhabitants are more comfortable kicking back and getting real here than anywhere else.

Teach & Learn.
Relax & Connect.

Bring Your Best Ideas and… Get Ready for Conversations So Good, You’ll Need a Cigarette After

Just a few topics you might find yourself pondering over a lip-smacking dinner.

  • The exact tactics 8- and 9-figure business owners are using to grow their customer bases
  • Opportunities and risks with cryptocurrency
  • How to finance your next expansion
  • How to mine customer insight for higher-converting copywriting
  • Instagram ad strategies that no longer work anymore, and what’s replacing them
  • Concrete strategies to grow your personal wealth
  • Boosting customer LTV through better retention
  • How to correctly microdose crystal LSD
  • What firms NOT to hire and why
  • How to build high-level teams (so you can actually enjoy your time)
  • New technology and trends you need to start paying attention to
  • And so, so much more…
For many, the content comes secondary to the natural conversations you’ll have.
Get used to having your mind blown. It’s normal here.

Form Spirit-Boosting, Soul-Opening Connections

John Donne said it first: No man (or woman) is an island.

Your business can’t reach its full potential if YOU aren’t working on reaching yours… which is why Baby Bathwater focuses on all aspects of growth, both in and outside of your work.

You’ll meet and build lifelong friendships with founders who’ve struggled with the same challenges you’re facing right now. You’ll meet problem-solvers who give you the flash of clarity you need to see things in a different light.

You’ll skip the name-dropping, business-card-swapping, ego-inflating emptiness and go right to the down-and-dirty business of creating the life YOU want to live.

You might even stay up all night with your new friends to watch the blood-orange sun rise over the Sea of Cortez…

And you’ll remember why you started your business in the first place.

Skip the superficial and jump right into lifelong friendships.
Not a bad place for a heart-to-heart.


Unspoiled views of the Sea of Cortez, terrific food, peer-to-peer content, great music & good times… but the real kicker is to be in such a paradise surrounded by a group of humans unlike any other. Because one rotten apple can spoil the bunch… and we’ll have none of that here.

If you are serious about coming, we recommend jumping in sooner than later!

Yes, we are using a scarcity tactic… but the scarcity is real.

So even though the dates might seem far away, if you want this experience, you should apply as early as possible.

Part community, part family, all Baby.
A group more powerful than the sum of its parts.

Refuel Your Soul (just real talk from real folks)

We’ve got your animal pleasures right here

Savor the best food & drink you’ve ever had at an event

Look, most event fare sucks. We know it. You know it. And we’ll never subject you to it.

Dine on locally-sourced cuisine from the chef’s Mediterranean- and Mexican-inspired menu. It’s healthy, delicious, and creative.

There’s always an endless array of delicious eats for all different styles of tastebud, and a wide variety of cocktail, beer, & artisan wines.

Our boundless meal plan will have you covered with from sun-up to sun-down, and anytime in between. Not to mention a seemingly endless open bar to ensure you and your new friends will never run dry.

Cheers to making new connections…

Food so good you’ll wanna slap yo’ momma
Enjoy ocean-fresh eats on the beach with new friends.

Cut Loose With Live Music Every Night

You can dance if you want to. You can leave your friends behind… Better yet, dance WITH your friends.

Every night features top-notch entertainment to get the party going. Just like the food, we leave nothing to chance.
Feel good music that will fill your soul and loosen those nagging hips!
Put your dancing shoes on and boogie down ’til sunrise.

Your investment: $12,500 if coming solo | $22,000 if bringing a partner

“There’s only one rule that I know of, babies— damn it, you’ve got to be kind."

Yeah, It's a Weird Name

Baby Bathwater is a collective of entrepreneurs, founders, thinkers, pioneers, and good-hearted, open-minded humans.

We’re passionate people with a penchant for straight talk and screwball adventures. We’re here to throttle the nectar out of this life — because otherwise, what’s the point?

It doesn’t matter how much money you make or how many followers you have. What matters is what lights you up from the inside. The reasons you do what you do. The beliefs and curiosities and goals that make you who you are.

More baby, less bathwater. That’s what we’re all about.

No quicker way to our hearts than good food, good drink, and good company.
You’ve gotta do more than dip your toe in…

“Life should not be a journey to the grave with the intention of arriving safely in a pretty and well preserved body, but rather to skid in broadside in a cloud of smoke, thoroughly used up, totally worn out, and loudly proclaiming ‘Wow! What a ride!’”

Want ROI Like This? Apply now

4 of 5 Baby Bathwater attendees report making more than they paid for the ticket within 3 months — directly from the relationships they formed here.

Show up, give more than you get, and good things will happen.
“You know it’s a good event when more hugs are given than handshakes.”

Your investment: $12,500 if coming solo | $22,000 if bringing a partner

Know Who You Want to Meet Ahead of Time

Baby Bathwater is built on curated connections. Expect our team to introduce you around while you’re here. You’ll never feel like a spectator, because you’re part of the community.

Plus, use the Baby Bathwater app to make connections ahead of time so you can dig even deeper while you’re on the beach. Forget flimsy Facebook friendships — you’ll end up exchanging cell numbers.

An unmatched group of go-getters, diem carpers, lovable eccentrics, and boundary pushers.
No egos. Just amigos.

Cancel Your Plans, Book a Babysitter & Get Here

This is the can’t-miss event even for entrepreneurs who hate business events. It’s different, you’ll find out why.

Show up with an open mind and a positive attitude. Watch as your time here turns into something real and immediate and intensely motivating… all over the course of four unforgettable days on the beach.

Remember, if you’re accepted for this event, you’re here for a reason.

This is your chance. Listen to your gut. Apply now.

Highly competent go-givers everywhere you turn.
The line between business and pleasure is pretty blurred around here.

Apply to Join the Cabo Waitlist NoW

Answers to All Your Questions Right Here

We’ll share the Baby Bathwater app with all the attendees prior to the event. The app will include the full event schedule, and will help you get an idea of how to spend your time with us in Mexico.

Things officially kick off on Monday, February 26th at 2PM local Cabo time.

Tuesday and Wednesday are full days packed with content, wellness, activities, surprises and good times.

The event will wrap up at 2PM local Cabo time on Thursday, February 29th.

In a word: Everything.

Your registration includes:

  • Participation in the event
  • Shared room
  • Incredible food
  • Alcohol
  • Musical entertainment
  • Stimulating content
  • Access to all activities and wellness offerings
  • Transportation between SJD Los Cabos Mexico International Airport and the venue

Click HERE to review our event cancellation policy.

We will have dining options to accommodate vegan, vegetarian, and gluten-free at every meal. We can make arrangements for a variety of other diets as well — just let us know ahead of time.

Temperatures range from around 75 ºF during the day and 55 ºF in the evenings.

Click here for the weather forecast.

We recommend you bring:

  • sunglasses
  • shorts and t-shirts
  • long sleeve layers
  • bathing suit
  • yoga/workout clothes
  • sunscreen