Jon is passionate about using for-profit business models to drive social impact. That passion led him to co-found Foria in 2014. Drawing inspiration from history’s celebration of cannabis and other plants as aids for intimacy, Jon’s drive and resilience have spearheaded Foria’s product innovation and business growth, initially within the regulated cannabis market and now as a plant-based, consumer products company.

Jon’s specific experience includes: Operating in highly regulated/taboo markets (sex and drugs); finance; real estate law; mixed-use real estate development; and, sourcing, evaluating and executing acquisitions.