SHAK SCHIFF
With over 20 years of experience, Shak has led quality assurance and user experience initiatives for startups, global advertising agencies, and Fortune 500 brands. His expertise in both technical quality control and design has led to speaker opportunities on podcasts and industry conferences. The insights Shak brings come from delivering innovative technology products across diverse sectors including healthcare, pharmaceutical, broadcast media, gaming, hospitality, and retail.
This led Shak to launch BadTesting®, where their mission is to look for the bad stuff. They help save clients from their blind spots that they don’t even know were created, and make sure their revenue stream is protected. What sets Shak apart is his unique ability to bridge the technical aspects of quality control with user-centered design principles, ensuring digital products run smoothly.
Shak is also a 10-year Webby Awards judge and projects he helped with were recognized at the Emmy® Awards, Web Marketing Association’s Web Awards, Favourite Website Awards, Reggie Awards, as well as a SXSW® Interactive Awards finalist.